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  Program Details

Program Mode

Interactive Sessions and Field Visits

Program Duration & Date

14 Days
( Multiple start date from March 2017 till November 2017 )

Program Fees

Package A: 3 Lacs + tax ( Includes Training Fees ; Travel ; Insurance and Visa Fees )
Package B : 2.25 Lacs + tax ( Only Training Fees )

Who should attend?

Undergraduate / Post Graduate Students studying in Indian Universities aspiring for Global Exposure in Financial Markets.

Program Description:


This course will provide you with the tools to maximise the competitive advantage of doing business in Canada through a mixture of in-depth background information and hands-on practical tips and solutions.

Canadian culture is a diverse fusion of indigenous, French and British traditions that have been broadened by a wave of immigration from Europe and Asia during the last two centuries. As one of the world’s richest and most developed countries, Canada ranks among the top ten industrial nations with a steady economic growth providing good trade and investment business opportunities. Doing business in Canada successfully requires an understanding of the unique Canadian business and cultural values of this vast multicultural and bilingual nation.


Gain an overview of the business analysis process and how the role of the business analysis professional fits within the broader context of projects and the organization. This dynamic and interactive course combines lectures, discussions and exercises. Overall, the course deals with real-world problems and presents methodologies to develop new and improved systems, products and results.


This course looks at how companies can build up and maintain their customer base by increasing switching costs and facilitating strategic customer lock-ins. Students will find out how firms can increase their profits by pursuing suitable price discrimination and product differentiation strategies, including examples of what is acceptable behavior under the premises of EU competition and US antitrust policies and discover exciting ways of how companies can increase their returns by strategically making use of network effects and economies of size. There will be further discussion on knowledge of network effects and discuss strategies that are explicitly tailored to network markets.


This course introduces students to the concept of strategic management and how management can use the principles underlying strategic management to formulate and implement major goals and initiatives. The course explains what a mission statement is and what it can achieve for a business. Students will learn what parameters should be included in a strategic plan and how a strategic plan should help determine long-term decisions including an organization's objectives, goals and course of action.

Students will also learn how clearly stated mission statements add focus to the organization's efforts. Students will be taught the difference between operating decisions and strategic decisions and what a strategic management decision process involves. You will also learn more about experience curves and how they are used in business strategy. Finally, a discussion on doom loops, how a business can avoid getting into a doom loop, and what steps can help a business get out of a doom loop if they are already in one.